Our Origin
We all play for something more.
For me I feel a strong connection to my family and what it means to be Irish by playing & striving to perform at my highest level in GAA sports, akin to my granduncle, Mick O'Connell.
This pursuit feels deeply meaningful and drives me to make sacrifices others don’t fully understand.
Rí embodies this pursuit. It’s for anyone who enjoys dedicating themselves to their craft and in doing so, gains a sense of purpose.
We believe that the highest form of mastery is play and Rí is for people who connect with this.
Rí was founded with one purpose:
To empower people to express themselves through play—pushing limits in pursuit of something greater.
In sport, temperature remains one of the last untapped frontiers of human performance. We’re here to change that.
Rí is for anyone who plays their own game for something more.
One Chapter at a time we seek to solve one of the last major frontiers of performance, Temperature
Starting with our “Sauna Crown” - we invite you to join our journey and explore your own as part of our Chlann.
Solve the Temperature Frontier for Athletes
At Rí, we seek to redefine sports by solving the temperature frontier. .The tools we create enable athletes to take control of temperature freeing them to play for more.
Backed by Science
We believe in the scientific method and the luminary academics who make this their life mission. Our solutions are guided by their work & insights.
Athlete & Artists Collaboration
Partners create & test our designs. Athletes test performance & potential use cases. Artists capture our brands essence through design & craftsmanship.
Innovative R&D team
We start with the end in mind - “Solve the temperature frontier”. We work from first principles to create innovative products that enable athletes to Play for More.
Our Mission
Temperature is the last untapped frontier in sports performance.
Strength has been measured and tracked for a century. Skill has been filmed, analysed, and rebuilt from the ground up. Nutrition has been debated into a science, and recovery is now a calendar appointment. The one variable that sits underneath all of it, the one every culture from Finland to Ireland has intuited for a thousand years, is the one sport has barely started to think about: temperature.
A body in full effort works like an engine. It rarely quits because it runs out of fuel, or because the legs stop turning over. It quits because it overheats. The head sits at the top of the system and heats first. The body registers the signal, protects itself, and the session is over before the work is actually done.
Rí is a series of products built to optimise for temperature, one chapter at a time.
Chapter One
The Sauna Crown
A merino wool tool that keeps the head cool so the body can stay in the heat long enough for real adaptation to happen. Chapter Two is already in the works.
Play for More.
Our Roots
Rí is the Irish word for King and our brand iconises Mick O’Connell, the legendary Kerry footballer.
His skill and poise were what set him apart and he truly played the game for fun. Through his pursuit of play he transformed his sport and raised the bar for the next generation.
We now create products that we believe reflect his standards of performance, poise and play.
Loch Rí is also the name of the middle lake in the Shannon, where at the mouth, our company's base is centred. We’re committed to creating a company that builds, from this region, a best-in-class sports performance brand.
From this base we will crack the temperature frontier in sports giving others the tools to play for more and take their craft to the next frontier.


